firstly... we never tell our prospects what they have worked hard to create so far doesn't work...

that's just not us!

When our NBD team tell us we are going to see a prospect, we'll spend some time looking at their company and their competitors, and get a feel for who they are and what they do.

When we go to the original appointment , we listen, listen, and listen again. We don't go with any pre conceptions as to what they need, or how what they have already done doesn't hit the mark

Once we leave the meeting, we put aside a couple of hours the same day to think, think and think again. we put down the meeting thoughts and ideas and original thoughts start to develop.

We get down our ideas and start to develop the creative based on the meeting notes, the prospects expectations and more importantly what we believe the clients prospects are expecting to see.

This is where we really start to filter out our original thoughts and tighten up the creative and messages we feel the prospect needs to get more enquiries from their prospect base. - things start to come together! ​

We present a campaign of activity that we feel is the right route to market - we then discuss, tweak and finalise what we both think will create the most enquiries - because that's how teams work!